[Lesson 3.1] Communicating with your potentials customers

In this lesson, we’ll focus on how to effectively communicate with potential customers. Clear, timely communication builds trust, creates strong first impressions, and ultimately helps you win shipments. Over the next few lessons, you’ll learn how to present your services with confidence, address customer concerns, and stand out from the competition.

Here’s the roadmap:

  • Step #1: Master the power of first impressions.
  • Step #2: Craft compelling introduction messages.
  • Step #3: Apply expert tips to boost your success.

Step 1: Master the power of first impressions


✨ The Power of First Impressions

Your first impression sets the tone — and it should never just be a number. Dropping a bid without introducing yourself leaves you no chance to show your value. Remember: this isn’t an auction site, it’s a space where real people are trusting you with their beloved pets and family members.

Instead of competing on price, focus on building trust and easing anxiety through a thoughtful intro message. Even brand-new drivers earn glowing 5-star reviews simply by communicating with care.

✅ Key value points to highlight:

  • Trustworthiness
  • Stress-free experience
  • Commitment to quality
  • Outstanding customer service


Step 2: Craft compelling introduction messages


Winning Intro Message Template


Hi @first_name 👋,

I’d love to help with your transport! Here’s a little about me:

🚗 Driving background: [Years of experience / safe driver record]
🐾
Pet care: [Your experience with animals or similar shipments]
🌟
Service: I provide regular updates, photos, and GPS tracking so you always know how your pet is doing.
🤝
My goal: To make this stress-free and safe for both you and your pet.

If you have any questions or special requests, please let me know — I’m here for you!

Thanks,
[Your Name / Business]


🚀 Keys to Winning Shipments with Your Intro Message


1. Be Fast

Speed matters. Respond within the first minute if possible — it can boost your chances of winning by 400% (InsideSales study). Our data shows 56% of shipments book in the first hour.
👉 Tip: Set up your CitizenShipper notification settings and customize your route preferences. 

2. Be Positive

🚚 Why Positivity Matters for CitizenShipper Drivers

According to
Adversitingweek, a positive tone is a natural extension of this desire for authenticity. Your first message builds trust, reassures customers, and helps you win more jobs. As Advertising Week notes, consumers prefer brands that inspire and empower rather than scare.

Key takeaways for drivers:

  • Lead with warmth – greet customers kindly and show empathy.
  • Avoid negativity – focus on what you will do, not on others’ shortcomings.
  • Inspire confidence – promise updates and emphasize safety and comfort.
  • Be authentic – genuine, clear communication builds lasting trust.


3. Demonstrate Skill & Experience

Don’t let customers wonder if you’re capable. Highlight:

🚗 Driving history & safety

📜 Any relevant licenses/certifications

🐾 Animal care experience

This reassures anxious pet owners that their pets are in good hands.

4. Ask for a Response

To boost your chances of a reply, ask directly for feedback. Show genuine urgency (e.g., needing to plan routes) without being pushy. Another effective tactic is to share an action plan — outline what steps you’ll take if they move forward with you.


PS. It is advisable to have an intro ready. Once you place a bid, your intro will be sent directly to the customer 


We’ve prepared a few sample Intro Messages for you that can be used for a range of scenarios. 👇


Sample Intro #1 - Experienced pet transporter


Hi Lisa, I’m Natasha 👋 I’ve been a safe, accident-free driver for 25 years and have completed 15+ CitizenShipper shipments with a 5⭐ rating. I’m USDA licensed, fully insured, and have 9 years’ experience transporting cats and dogs.

Your pet will travel exclusively with me in a safe carrier (if you don’t have one), with stops every 90 minutes, GPS tracking, and photo updates along the way. I drive a 2016 Land Rover with plenty of space, and I pride myself on professional, caring transport.

I’d love to help — I book up quickly, so let me know if you’d like me to reserve this trip for you. 🚚🐾


Sample Intro #2 - New transportation provider


Hi John, I’m Mike 👋 — I’ve been driving for 18 years accident-free 🚘, fully insured, and use a Dodge Ram + trailer that’s perfect for safely transporting your motorcycle 🏍️. I have all the straps & cables needed to keep it secure.

I’m new on CitizenShipper, so while I don’t have reviews yet, I’m offering a great deal 💰 to build my reputation. You’ll get GPS tracking 📍 and regular updates 📸 the whole way.

I’d love the chance to earn your trust — I’ll make sure your shipment is handled with care and professionalism ✅.


Sample Intro #3 – Perfect Pet Transport


Hi Kate, this is Jim from Perfect Pet Transport 👋 My wife and I work as a team and would love to help with your Collie’s journey! I’ve been on CitizenShipper for over a year with a perfect 5⭐ rating and 60+ reviews.

Here’s what we offer:

  • 🐶 Pet lovers at heart – We treat your Collie like family, not cargo.

  • 👥 Two-person team – Constant attention and care for your pet.

  • 🚗 Comfortable travel – Direct trip, no other pets in the vehicle.

  • ⏱ Regular breaks – Every 90 minutes with photo & text updates.

  • 🏨 Pet-friendly overnight stop – If distance requires it.

  • 🐾 Crate optional – Provided free if you prefer.

  • 🥗 Healthy supplies included – Grain-free food, purified water, cleaning solutions.

  • 🐕 Feeding schedule – Once daily (twice for pets under 6 months) + water 3x/day.

  • 📄 Requirements covered – Current shots, IDs, and signatures at pickup.

  • 🚪 Door-to-door service – Stress-free and reliable.

💬 Please let me know your budget, as we get booked quickly. Looking forward to working with you!


Sample Intro #4 - No shipment category specified

Hi there! I’m Camilla from Quickstep Transport 🚚 I’ve been a safe, insured driver for 20 years and hold a 5⭐ rating on CitizenShipper. I drive a 2017 Chevy Silverado and provide:

🚪 Door-to-door pickup & delivery

🚗 Direct ground transport (same/next-day options)

📍 Live GPS tracking

✍️ Signature capture at pickup & drop-off

💳 Flexible payments – Venmo, PayPal, cards, cash, or check

We run monthly routes that align with your dates and book up quickly. Do you have a budget in mind?

Using an introduction message

Sample Intro #1 - Experienced pet transporter

Hey Lisa, my name is Natasha, and I’d LOVE to help you with your upcoming transportation job!

I’ve been driving for 25 years, with no accidents, fully insured and I drive a 2016 Land Rover with plenty of cargo space! I’ve been driving on CitizenShipper for a few months now and have over 15 completed shipments, and hold a 5 out of 5 stars rating!

I also hold a USDA license and am fully qualified to transport pets, and have been transporting cats and dogs professionally for 9 years now.

I have a pet carrier should you not have one yourself, and your dog will be transported safely in the carrier. We stop every 90 minutes for restroom and walking breaks. I have a GPS tracking app so you can track my exact location at all times. I’ll also take regular photos of your puppy and keep you updated every step of the journey. :)

I won’t be traveling with any other pets for this run, so your pet will be traveling exclusively with me, and I can offer you a very fair price!

I get booked up with new jobs pretty quickly so please let me know as soon as possible. Thanks! :)

Sample Intro #2 - New transportation provider

Some new drivers won’t have much relevant experience or feedback on the site, so they will have to emphasize other selling points. Here’s a sample intro for a new transportation provider:

Hey John, my name is Mike, and I’m available to help you with your upcoming shipment.  

I’ve been driving for 18 years with no accidents, I'm fully insured, and I drive a Dodge Ram with a trailer that’s roomy and can safely transport your motorcycle! I have straps and cables to make sure your bike is safe and will arrive at the destination in perfect condition.

I’m new to CitizenShipper so I haven’t built up any feedback yet, but I’m committed to doing a GREAT job here, and because I want to build up my profile and feedback I’m prepared to offer you a great deal on this shipment, to help me get started and build up my reputation.

I’ll provide regular updates throughout the trip and you’ll be able to track me using a GPS app on my phone.

I hope you’ll allow me to work with you! I can guarantee an excellent job!

Sample Intro #3 - Experienced transportation provider

Hey Kate, this is Jim from Perfect Pet Transport. My wife and I work as a team and we’d love to help you with your upcoming transportation job!

I’ve been driving on CitizenShipper for a little over a year now with a perfect 5-star rating and 60+ reviews from satisfied customers. Head on over to my profile page to see what others are saying about me. :)

People like working with me because I’m a pet lover myself and so I completely understand how anxious it can be transporting a member of your family! What we do is take regular breaks every 90 minutes while sending you pics and keeping you updated every step of the journey! You can rest assured your Collie will be in safe and loving hands with my wife and I. Your Collie will not be treated like cargo but as a member of the family. Because there are always two of us in the vehicle, we can always give your pet 1 on 1 attention and make sure they’re happy and relaxed. We pride ourselves on a stress-free experience for both you and your pet. :)

We do not require a crate, but if you prefer your pet to be crated during the journey, we can provide one for you at no extra charge.

We will be staying at pet-friendly hotels and anticipate one overnight stop, based on the distance. We’ll be driving from the pickup to the destination direct, with no additional pets in the vehicle. Our bid includes grain-free food, purified water, cleaning solutions, and door to door service. Your pet will be fed once a day and watered three times a day. Pet’s under six months are fed twice a day. Current shots, IDs, and signatures will all be required for pickup.

Please let me know your budget for this, and get back to me as soon as possible because we get booked up fast!

Thank you and I look forward to working with you! :)

Sample Intro #4 - No shipment category specified

Hey there! I’m Camilla of Quickstep Transport. I just saw you listed a transportation job and I’d love to offer my services!

I’ve been driving for 20 years, with no accidents, fully insured and I drive a 2017 Chevy Silverado. I hold a 5-star rating on CitizenShipper and can perform your transportation job quickly and professionally.

My price includes door-2 door pickup and delivery, direct ground transportation, Live GPS tracking, signature capture at pickup/delivery. I accept most forms of payment including Venmo, Paypal, credit cards, cash, and check.

We have routes every month that fit closely with your dates, and most shipments are same-day or next day delivery.

We get booked up quickly so please respond as soon as you can so we can offer you the best possible rates.

Do you have any particular budget in mind?

I very much look forward to hearing back from you.

Step 3: Apply expert tips to boost your success


If customers don’t respond to your first message, you can check their interest level by seeing whether they’ve viewed your message and when. This info is available either inside the conversation or from your messaging dashboard.


If a customer has seen your message but hasn’t replied, don’t get discouraged. Instead, follow up and use your “newcomer status” as an advantage — it shows enthusiasm and commitment. Emphasize that you’ll go the extra mile to earn their trust and deliver exceptional service.

Example Follow-up

"I know I’m new on CitizenShipper, but that’s exactly why you should hire me — I’ll give 110% to make sure your pet’s journey is safe and stress-free. If you give me the opportunity, I can pick up your pet on [Date X] and have him/her delivered by [Date Y]. I’d be honored for your pet to be my very first CitizenShipper transport." 🐾


You can also consider asking an easy-to-answer question to get a conversation started. Follow-up by asking things like:

  • How old is your pet?
  • Does your pet have any special diet requirements?
  • Do you have your pet's latest vaccination and health records?
  • Are you aware if your pet suffers from motion sickness?
  • Do you have a dedicated budget for this transport and how soon do you need it done?
  • Does your pet have any favorite food or toy you could supply me with to make this trip easier for him/her?


How to Win Bids with Better Messages 💬


The first step to winning shipments is capturing the customer’s attention. Persistence matters — successful drivers often send up to 3 follow-ups if there’s no reply.

When you message shippers:

  • Be personable & engaging — avoid one-word or robotic answers.

  • 🐾 Make it about them and their shipment, not just yourself.

  • ✍️ Keep it concise & clear — break long thoughts into shorter sentences.

  • Be truthful & realistic — customers value honesty.

  • 🤝 Show empathy — they’re entrusting you with something precious.

  • 🌟 Be professional but authentic — let your personality shine through.


Compare these two messages:

  • Message #1: “I’ll be in the area next week. I could do this for $500.”

  • Message #2: A warm introduction, sharing safety record, experience, love for animals, details about rest stops, photos, and asking about budget.

👉 Most customers choose Message #2 because it’s personal, detailed, and builds trust.

For more guidance, you can join our free online driver webinars where we share tips to help you succeed 🚀.

With these strategies, you’ll feel more confident bidding and building great relationships with shippers!

Here’s a quick Messaging Cheat Sheet for drivers — short, clear, and easy to glance at before sending a message:

✅ Do’s

  • Personalize: Use the shipper’s name & mention their shipment.
  • Be engaging: Write like a real person, not a robot
  • Show trust: Share safety record, insurance, or experience.
  • Be clear: Use short, simple sentences.
  • Update-focused: Promise photos, GPS, or regular check-ins.
  • Empathize: Show you understand their concerns.
  • Follow up: Send up to 3 polite reminders if no reply.

❌ Don’ts

  • Don’t send one-liners (“I can do this for $500”).
  • Don’t make it all about yourself — focus on their pet/shipment.
  • Don’t overpromise — be realistic about timing and care.
  • Don’t sound rushed, rude, or unprofessional.

    Got any questions? Use the comments below and let us know how we can help :)
    Email: 
    [email protected] 

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